Friday, 17 October 2014

Textual Analysis - Vogue Magazine


December Issues



On these two December issues of Vogue, red and silver colours are used to connote Christmas. Red and silver a typical colours seen at Christmas, therefore are used on the December cover. Furthermore, the cover lines such as 'Sparkle' and 'naughty but nice also connote Christmas. There aren't too many colours, making the cover look slick and sophisticated. Vogue is a very well known magazine, therefore the main image usually covers the masthead as everyone knows the company well. The cover lines appeal to the audience as they're mostly about beauty and fashion, as the audience buys the magazine primarily to read about fashion and beauty. Furthermore, the main image is usually a well known woman, a model, actress or singer for example. This is because these women are inspirational and represent the target audience's age of 18-35. The social economic grouping for this magazine would be As, Bs and C1s. This is evident as the price of the magazine is quite high (£3.99). Moreover, the fashion and beauty items featured are expensive, featuring brands such as Chanel, Gucci and Prada.


June Issues




On these two June issues the colours used are mostly pink and white. These two colours connote summer and are also quite girl related colours. Furthermore, the cover lines relate to the season, for example 'Sensational Summer'. The main image is of a model, dressed in expensive clothes. Both models look fresh-faced, reflecting the season also. The cover lines also present what the magazine is about, for example 'real style' denotes the magazine has articles on style as the audience buys the magazine primarily to read about fashion and beauty. The social economic grouping for this magazine would be As, Bs and C1s. This is evident as the price of the magazine is quite high (£3.99).   Depending on the time of year depends on the colours, cover lines and main image that appear on the magazine cover. Therefore, depending on the time of year, the codes and conventions of magazine covers change as the audience expects to see cover lines related to the season, as well as colourers reflecting the time of year. Futhermore, the main image is always a very current person, in this instance Kate Moss. 

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