The majority of the people who answered my questionnaire were female. This indicates that women are the main target audience for my magazine as later on in my results I find they are most interested in fashion and beauty magazines, which fits the magazine genre I want to make.
Furthermore, the majority of people who answered my questionnaire are aged between 15-18 but the rest were between 19-25. This indicates my target audience's age and it also indicates to me that females of these age categories are the most interested in beauty and fashion, therefore are more likely to read my magazine.
I found that most people would spend between £2-£3.99 on a magazine. Similar magazines to my genre, such as Vogue and Elle charge £3.99 for their magazines. Therefore this fits perfectly with my target audience and genre.
It seems that my target audience are most likely to read Vogue, as seen above. This indicates to me that my target audience are interested in high end magazines like the magazine I want to create.
From these answers I can see what my target audience want to see in a fashion magazine. They expect to see high end clothing, adverts for brands such as Chanel , articles on models and beauty articles.
Most of my target audience like to look at high end fashion, therefore I can include more expensive looking clothing within my magazine. Furthermore, this statistic is also backed up by a high majority of my target audience saying the magazine they're most likely to read is Vogue.
In conclusion, my questionnaire portrays that my target audience of young women are interested in fashion and beauty, and also like to look at high end fashion. My questionnaire has also helped to show me what my target audience expect from a fashion magazine, therefore helping me determine what will be included within the magazine, influencing the cover lines.
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